[Celeste Kingdom, Party Venue]

When Katarina talked about branching out their family business in the Azure Kingdom, Asagi then slightly wrinkled her nose as she inquire about the product that they will offer and promote in their business. After all having an idea on what possible product may enter her kingdom was a must if it tackles the safety of her own citizen. Thus strict guidance is required.

"In case i did permit you to branch out your store into my Kingdom, what will you sell?"

"Well our business stretches out to different genre's, so if i have to pick i think setting up a fabric store in your kingdom which sells nice dresses is appropriate for its allure... especially white dresses one" answered Katarina 

Hearing her answer, Asagi then hesitated for a moment before she finally gave out her reply.

"... No can do... There are a lot of fabric stores already in my kingdom, taking in more of sort of business would stagnate our market"

However despite hearing Asagi's reply Katarina didn't even felt down even for a little bit as she proposed another type of business.

"Well how about sweets shop? After all, most of the girls based on survey that we conducted the previous month says that they like sweet stuff such as chocolate, candy, and ice cream... I think such a business would set your market booming"

"We already have sweets shop, plus i cant have you create an ice cream business in my kingdom... yet" replied Asagi

At that Katarina was confused once more as she tries to inquire what Asagi meant.

"What do you mean?"

"Well... do you currently know where my kingdom is located?" asked Asagi

"... I dont know... another place? another kingdom?" guessed by Katarina

"Yes but also wrong... actually my kingdom is currently located at the northern continent"

"Northern continent?" asked by Katarina

"The northern continent is at the foremost north side of the world, just above the middle continent... Such land consist of snow and ice, thus your business such as ice-cream wouldn't really go well with our kingdom's current situation... even as we speak, my kingdom is currently being razed by a snow storm, thus your proposed type of business isn't going to sit well"

Hearing Asagi's explanation, Katarina then finally understood why the former was hesitant to accept her offer. After all by going to the basics to starting a business, one of the most important factor that should be taken into consideration is the climate of their business. Thus selling ice cream in a land of snow and ice is a completely idiotic idea.\

A business environment enables firms to analyze their competitors' strategies and actions. Further, they can create their own strategies accordingly. Business environment brings both threats and opportunities to a business. Hence, understanding of environment helps the management in future planning and decision making. 

Environmental awareness provides a continuing, broad based education for management. Objective qualitative information generated by such understanding provides a strong basis for strategic thinking. The enterprises that monitor their environment closely can adopt suitable business practices not only to improve their performance but also to become leaders in the industry.

In this case if Katarina wants to establish a branch store in Asagi's Kingdom, she would naturally need to propose another type of it.

"I see... I understand...Alright...How about this? We can set up a branch pharmaceutics in your kingdom"

In that moment upon hearing the word associated to medicine, Asagi's eyes then widen in surpr5ise as she clarifies Katarina's claim.

"Pharmaceutics? as in medicine? How can you..."

Oh don't worry about that, our family also handles the medicine in the kingdom at an affordable price which commoners can afford... Were not stingy, Plus my father and uncle are both royal doctors of the castle despite being a viscount, thus having us handling a pharmaceutics store is no big deal"

Upon hearing her words, Asagi was then stunned for a moment as she had no reason whatsoever to reject such a proposal. After all in terms of efficiency in the betterment of health, having a medicine to consume is much more efficient than using healing magic.

Healing Magic is a form of magic that allows the user to help oneself or others recovering from injuries. This form of magic allows the user to channel mana and use it to accelerate one's own or others' regenerative process. The full potential of Healing Magic is unknown. High-level spells have been shown to be capable of closing and healing critical wounds, such as stab wounds. However healing magic has its limits to the point that it cant heal a sick person.

On the other hand the benefits of medicines are the helpful effects you get when you use them, such as lowering blood pressure, curing infection, or relieving pain. The risks of medicines are the chances that something unwanted or unexpected could happen to you when you use them. Nevertheless medicine is much more effective in healing illness rather than healing magic, thus stating their importance above all else.

"I see.. That is a very tempting proposal... I'll think it through, but doint worry... i really like your idea"

Hearing her words, Katarina then smiled happily at her successful exchange as she will wait for the good use. But the moment she was about to open her mouth in order to talk another topic with Asagi, an attendant of the castle then entered the room as he straight out stood tall in front of the crowd and announce the start of the program

"Ladies and Gentlemen! Thank you for attending this beautiful party in this evening to commemorate the kingdom's sole princess birthday celebration... Now wit the start of the program the royal family would now then enter the venue as the queen and crown prince himself state out a few good words to our dear princess"

Soon after that announcement, the light then turned dim for a moment as the spotlight solely focused at the area near the entrance.

"Now introducing, Crown prince Rodrick and his fiancée Luciphilia Arkiman"

Seeing the face of the crown prince whom Asagi had not seen for a long time now, Asagi couldn't help but remember the time when the crown prince literally embarrassed himself in front of everyone due to having his proposal rejected at face value. At that time even thought Asagi had brutally rejected him, she couldn't help but pity him during those times.

This time however Asagi was shocked to know that the naïve and pitiful crown prince she had once known had grew up so much to the point that he acquired a fiancée of his own. Such a news was both new and shocking to hear. But imagining that the crown prince wouldn't pester her any longer, greatly lightened her mood.

He naturally wore a blue open vest long sleeved buttoned shirt, black trousers, white collared tunic, black shoes, and hair combed backwards which gave out a royalty vibe. His fiancée however wore a long sleeved v neck blue dress, with long skirt dragging from behind, jewels pasted design on her dress, blue heels, and pearl necklace around her neck which showed off her wealth and worth as a person. Alongside that her hair also done in a braided bun hairstyle which is quite good looking due to the fact that she had blond hair.

All in all their attire naturally screams out as a couple clothing fashion.

While Asagi was happily admiring the couple from afar, the crown prince eyes suddenly wandered over the room as he accidentally landed his gaze towards Asagi. Soon after when the crown prince eyes examined her dress, he couldn't help but blush bright red all of the sudden as he stiffen up and look away.

In front of such an obvious display, Asagi couldn't help but comment at his actions.

"This guy..." 

Soon after the crown prince then finally stopped before everyone in the crowd alongside his fiancée as he gave out his speech regarding her sister's birthday celebration.

"Good evening everyone! I'm glad and I'm thankful that many of you responded to my sister's wishes to host a birthday celebration and attended freely despite your busy schedule. At this very moment we will all witness my little sister growing up at another batch of year of age. Nothing could make me happy but see my little sister growing up healthy in this kingdom she naturally grow fond off"

"...."

"I know more hardship and challenges awaits her in the future, but i believe my sister may become a role model for all as she grow healthy worthy of someone else trust. Even though we may have our own differences, I still love my sister till the very core of my heart. of course that isn't a lie, since she is the only sister i have in this whole world. With that I wish my little sister a healthy and longer life for years to come... Thank you very much"

After the crown prince speech has ended, all of the people in the venue naturally clapped their hands altogether as they applauded for the crown prince caring speech for his sister. Of course Crown prince Rodrick took that at face value as he responded with all smiles and laughter towards the nobles who approached him and his fiancée after his speech.

After the crown prince state his words, the attendant then once more took the spotlight as he loudly calls on towards the queen of the kingdom.

"Now introducing, The current queen and ruler of the Kingdom, Queen Celestia"

Upon having their queen's name called out, the claps then grew louder as some people cheered their queen from afar. Despite the noise Queen Celestia then slowly but elegantly entered the venue as she had her majestic aura surrounding her.

Currently she wore a red long sleeved v neck dress, skirt blooming out like an umbrella, jewel accessories in her necklace, soft white skin, red heels, hair braided bun, and a crown sticking out above her head. No matter what anyone says, the queen was exuding a sexy mature vibe due to her red lipstick which anyone would agree as MILF material.

Seeing her beauty, everyone then cheered once more, till the queen finally arrived on her place and gave out her speech.

"Good evening! You have no idea how much your sincerity touched me, despite your busy schedule, you were still able to make time to attend my daughter's birthday celebration, As a parent, i can never be so proud. Once more just like stated by our crown prince, we will notice and realize that our sole princess in the kingdom would grow into a beautiful young lady. As a parent and a mo0ther, she is my most prized child, of course i also put importance to my son, but my daughter is a little bit special if you know what i mean"

In response to the queens joking manner, some of the people in the crowd then naturally laughed as they continued to listen to their queen's speech.

"I know some of you have your own definition towards my daughter. some of you thinks of her as your own child, some their master, some their lady in waiting, some their precious little brat, some their grandchild, and some their niece. Nevertheless despite our different view towards the princess, many of us still adore her till this very moment. This time we will be able to see her grow"

"..."

"Even thought some of you may not fully be able to see how she will live her life till old age, i know for sure that some of you among the crowd would naturally look after her when the other's cannot. For us, she is very important... When my husband died, when your king died, i thought my world had come to an end... but due to my children i was able to stand back up in those dark times and move forward... both of them meant a lot for me both as a queen and as a parent"

"..."

"As a parent nothing would make me happy but see my children grow into a fulfilling life, now without further ado, lets witness the growth of the kingdoms only princess"

After the queen's speech, numerous people naturally cheered for joy as most of them came and greeted their queen which they adored so much. Despite all the hardship, Queen Celestia was able to lift the whole kingdom all on her own while also being a mother at the same time. Such a responsibility and commitment isn't a joke. One can even say that the queen herself was like something unimaginable at all.

This time the attendant then came before the spotlight once more as he introduced the very star of tonight's event.

"Now introducing! The sole princess of the Kingdom, Princess Hayne"

Having its name called, princess Hayne then took a step forward as she elegantly entered the venue in her own party dress. Currently she is donned in a short sleeved green round neck dress, skirt dragging behind her, green arm sleeves, Green heels, hair done in a frilly ponytail, and make up done in a lighter manner which showed her youthful glow.

With all the claps and cheers from the crowd, Princess Hayne then hesitated to speak for a moment, when she suddenly saw Asagi from afar causing her to smile widely and brave herself up for her speech.

With chest out to show confidence, She then gave off her speech.

***ReadatWebnovel***