Mr. Stark: *Calls Peter son once in public*

Media: PETER PARKER OR PETER STARK

Media: TONY STARK'S ILLEGITIMATE SON

Pepper: Tony you need to do a press conference to sort this out. Just tell them he's not your son.

Tony, at the press conference: Hello  yes this is my kid Peter Parker-Stark, the sole heir to my research, my fortune, and my company

Pepper: Why do I even try